Floform for clinics, studios and appointment businesses

    The desk answers, the recalls go out, the no-shows stop.Without a bigger front desk.

    Dental, physio, chiro, spa, salon, vet, tutoring. Your day is a calendar, and every gap in it costs the same as a treatment. We build the system that keeps the calendar full and the desk free, and you own it.

    Who sets up booking, reminders and recalls for clinics, spas and salons in Toronto?

    Floform, a Toronto company that builds and runs the front-desk systems dental, physio, chiropractic, spa, salon, vet and tutoring businesses depend on: online booking with reminders, six-month recalls, intake on the patient's phone, waitlist fill and review requests. We serve clinics and studios across Toronto and the GTA, including Leslieville, the Danforth, Midtown, North York and Etobicoke. Patient data stays on infrastructure you control.

    Your system· recalls
    5 patients due· 08:00
    • R. AlmeidaHygiene · 6 months agoBooked · Tue 9:30
    • T. NguyenCheck-up · 7 months agoBooked · Thu 14:00
    • S. KowalskiHygiene · 6 months agoNo reply yet
    • M. HaddadFollow-up · 8 months agoBooked · Fri 11:00
    • J. ObiHygiene · 6 months agoAsked to call back
    1. One message, sent to all five
    2. Replies land, one by one
    3. 3 booked into open slots
    4. 1 wants a call, held for the desk
    3 recalls booked before the first patientFrom one message written once. No calls from the front desk.
    You: opening up

    The six-month recall nobody had to send. Sample data; the live version runs on a call.

    A day in your business

    One Tuesday, for a three-practitioner clinic.

    Seven things the system handles on a normal day, drawn as the real interface with sample data. The desk was with patients for all of them.

    08:00Opening up
    1 of 7
    Your system· recalls
    5 patients due· 08:00
    • R. AlmeidaHygiene · 6 months agoBooked · Tue 9:30
    • T. NguyenCheck-up · 7 months agoBooked · Thu 14:00
    • S. KowalskiHygiene · 6 months agoNo reply yet
    • M. HaddadFollow-up · 8 months agoBooked · Fri 11:00
    • J. ObiHygiene · 6 months agoAsked to call back
    1. One message, sent to all five
    2. Replies land, one by one
    3. 3 booked into open slots
    4. 1 wants a call, held for the desk
    3 recalls booked before the first patientFrom one message written once. No calls from the front desk.
    You: opening up

    The six-month recall nobody had to send

    Every patient due for a recall gets one message. Most book themselves into open slots before the first appointment of the day. The desk sends nothing.

    Where it starts

    Two businesses like yours, and what we would build first.

    Composites of businesses we have sat across from, not clients, so nothing here is a claim. The shape is what matters: start where it hurts, then let the monthly run the rest.

    A three-practitioner physio clinic

    Illustrative
    How they run today
    One receptionist, two lines, a waitlist in a notebook. Intake forms on clipboards get retyped. Recalls happen when someone remembers. Cancellations leave holes in the day.
    What we would build first
    Booking with reminders, the waitlist that fills cancellations, and intake on the patient's phone. Three weeks. The receptionist stops retyping the first week.
    What the monthly then runs
    Six-month recalls sent automatically, review requests after visits, the Friday numbers, and the server with the clinic's data on it, backed up and patched.

    A salon with four chairs

    Illustrative
    How they run today
    Bookings by DM, text and phone. No-shows on Saturdays. No way to fill a cancelled colour appointment at short notice. Instagram posted when there is time, which is never.
    What we would build first
    One booking page behind every channel, reminders, and the waitlist that fills Saturday gaps. Two weeks.
    What the monthly then runs
    Posts drafted from the day's photos for one-tap approval, review requests, rebooking reminders at six weeks, and the site kept fast and found when someone asks an AI for a colourist nearby.
    What you end up owning

    Six things, on your server, run by us.

    • Booking and reminders

      One booking page behind every channel, confirmations and reminders that cut no-shows.

    • Recalls and rebooking

      Six-month recalls and rebooking nudges sent on schedule, booked into open slots.

    • Intake on their phone

      Forms and consent filled the day before, in the chart before the patient arrives.

    • The waitlist

      Cancellations texted to the waitlist in order. The first yes takes the slot.

    • Reviews

      Asked for after every visit. Unhappy patients reach you before they reach Google.

    • Your server, run for you

      Patient data on infrastructure you control, backed up nightly, patched, reported monthly.

    When someone asks an AI who to call

    “Which physio clinic in Leslieville can see me this week for a back injury?”

    The assistant names two or three businesses. The free check tells you whether one of them is you, who is quoted instead, and why. Under a minute.

    See how AI sees you
    Questions

    Asked on most first calls.

    We use Jane, Cliniko or a salon app already. Does this replace it?+

    Usually not. We connect to what you have and add what it does not do: the recalls, the waitlist, intake on the phone, reviews. If the app is the thing costing you per practitioner every month and you would rather own it, that is the platform conversation, and we will tell you honestly whether it is worth it.

    What about patient privacy?+

    Health information stays on infrastructure you control, in Canada, with access logged. We build to PHIPA's expectations and put the privacy decisions in writing before anything goes live. Nothing about a patient is sent to a third-party AI service without your say-so.

    Our receptionist is good. Is this replacing her?+

    No. It takes the retyping, the reminder calls and the recall lists off her desk so she is free for the people in front of her. The clinics we talk to keep the person and lose the clipboard.

    Tell us which of these is eating your week.

    Twenty minutes, your screen or ours, and a straight answer about what to build first and what it would cost.